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Should Vermont small businesses buy email lists to market their products?

Tips for Vermont small businesses to build their own opt-in email list for marketing their [...]

March 27th, 2010 | Tags: , , | Category: building opt in email lists, Generating Sales, Tips for VT Small Businesses | 3 comments

Why is the "message" imporant in marketing?

The next key to marketing is the Message.

Now that the target market is clearly defined, and you might have two or three target markets, it is time to create messages that will inspire those target markets to buy your product or service.

What are the biggest tow questions any potential customer is going to ask? (and [...]

October 28th, 2009 | Tags: , , , | Category: 4 Keys to Marketing | Leave a comment

The importance of “Market” for small business owners

Using the power of a target market

The first of four keys to marketing is ‘market’. Market stands for your target market, or who is most likely to buy your product or service. You might think “well everyone can buy my product.” Yes, this might be true, but we are looking for those that are [...]

October 25th, 2009 | Tags: , , , | Category: 4 Keys to Marketing | One comment